Seafarers, brand guardians, lighthouse keepers, anchor setters – we can be anything.

The big, wide world on the doorstep and the harbour firmly in our sights ­– what better place for a communication and PR agency like Brand Pier. And the perfect environment for a team in which when it comes to realising top-notch ideas it’s all hands on deck. Because that’s what it takes to ensure brands are strengthened and cultivated in the long term. Through a flexible mindset and approach, we successfully overcome even unusual challenges and turn lighthouses into messengers of good taste or put actual bottles on the catwalk, for instance. Sounds crazy? Well, why don’t you take a look at our cases.

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Brandpier Cases Thumbnail Gansemarkt Passage
Brandpier Cases Thumbnail Gansemarkt Passage
Brandpier Cases Thumbnail Gansemarkt Passage
The market is constantly moving ­– it pays to be tied up securely!

A harbour without a pier would be a poor harbour indeed ­­– after all, it is the place where you dock, unload your cargo and take on new things before you set sail again. To do so, you need a good crew and the right tools:


What does the figure-of-eight knot have to do with our brand strategy? It’s the stopper at the end of the sheet ­– both reliable and flexible, so that we can always adjust to new wind.

a secure hold and excellent foundation for all communication channels
  1. Target group analyses
  2. Positioning
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What do the bowline and our brand strategy have in common? We can do both with our eyes closed. Because when it comes to ideas, concepts and campaigns, every move has got to be exactly right.

the robust link between brand and customer
  1. Traditional campaigns
  2. Trade marketing/POS
  3. Trade fair concepts
  4. Corporate design development
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Everyone knows it, everyone uses it ­­– what the reef knot and the online area have in common. The World Wide Web has long since become a part of daily business, as it offers countless communication opportunities.

headed for the future with the right network
  1. CRM marketing
  2. Website concept development
  3. Online campaigns
  4. SEO/SEA
PR und Social Media
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So, why do we think of the sheet bend, of all things, when we think of the subject of PR and social media? Because it links ends of different types to make them pull as one ­­– which needs to happen both on deck and in brand communication.

new paths need new media
  1. Brands and product PR
  2. Corporate communications
  3. Crisis communication
  4. Blogger relations & influencer marketing
  5. Social media strategy & community management
  6. Content production
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What does the slip knot have to do with our GCI unit United Paint? The slip knot is a knot for anything that needs a flexible and changeable solution: fast in the making, easy to release if the situation changes. A perfect case for our experts in animation and 3D creations.

for anything and
everything that moves
  1. 3D images
  2. 3D product videos/films
  3. 3D LIVE presentations
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For tying up tight, the cow hitch is just the thing. And that’s exactly what intelligent media planning should do: pinpoint strong locations where ideas can fully blossom.

tie up where you’ll be seen
  1. Strategic media consulting
  2. Media planning and booking
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These clients have already successfully moored at Brand Pier.

Full portfolio ahead

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Testimonial Rixa Krohl EBS
“Through the repositioning, we succeeded in significantly increasing registrations in 2017 compared with the previous years – despite budget cuts.”

Rixa Kröhl, former Head of Recruitment, EBS:

Testimonial aren Stein Panasonic
“Via targeted and efficient PR measures like successful blogger events, the agency secured us ongoing high-quality press coverage for Panasonic built-in kitchen appliances.”

Maren Stein, Panasonic Marketing Europe GmbH:

Testimonial Sascha Stokic Direktor Development Subway
“Fresh and forward-looking ideas, a structured view of projects and measures, as well as a brilliant instinct for customer wishes and goals – that's what I appreciate about Brand Pier.”

Sascha Stokic – Director, Development Subway® Europe, Middle East, Africa & South Asia

Testimonial Gerrit Haass, CEV Centermanager Gänsemarkt Passage

Gerrit Haass, CEV Centre Manager Gänsemarkt Passage

“When you hold as many in-house promotions a year as we do, you need a reliable partner who has everything under control – like Brand Pier!”

From Columbus and Störtebeker to Henk and his crew.

We simply can’t deny our maritime heritage: the commercial mindset of the Hanseatic League and the pioneering spirit of the great explorers are a fundamental part of our DNA. Fortunately, the Brand Pier team can navigate without a compass, forgoing cannons and stormy trips, and instead using feminine intuition and creative spirit to head straight for successful ideas.

Henk Knaupe
Founding Partner / Managing Director
Linda Welzel
Project Manager
Anna Bazueva
E-Commerce Manager
Amelie Sturm
PR & Social Media Manager
Hilke Terhalle
Junior Social Media Manager
Nicola Sievers-Ringe
Art Director
Regina Jesse
PR & Social Media Manager
Bianca Bäuerle
Senior Art Director
Regina Dittrich
PR Manager

Our home port
Brand Pier GmbH
Astraturm 7. OG
Zirkusweg 2, 20359 Hamburg
tel +49 40 80 81 14 0

[email protected]